Nosso Sabor – part 2

CONTEXT

The first campaign with Fundo de Quintal OFC was such a hit that Nissin asked us to do a second one.

CREATIVE INSIGHT

We already did a campaign using the look and feel of the band's video clips. What if we did the exact opposite?

THE IDEA

We decided to completely change the style of the band and create a K-Pop music video. Obviously people would complain that Nissin changed their style, so we also created a second video with the boys performing the same song – but in their original way. The message was: Whatever the style, Nosso Sabor is always delicious.